Fino - Premium Touch Shampoo 550ml

Fino Premium Touch Shampoo (550ml) is a moisturizing shampoo made in Japan by Fine Today, the maker of Shiseido's Fino hair care line. Its "beauty serum" formula combines royal jelly extract, PCA and Lipidure EX to help moisturize, strengthen and smooth hair while it cleanses with a rich, fine lather and a floral scent. It is designed for dry and damaged hair, including coloured or permed hair, and comes in a convenient pump bottle. Fino Premium Touch Shampoo is available in Kuwait from Skin Valet at 5.500 KWD.

Skin Valet Kuwait is an authorized stockist of Fino. Every bottle is sourced through official distributors, never grey-market or refilled stock, so you receive the original Japanese formula in its sealed packaging.

What Fino Premium Touch Shampoo Does

The Premium Touch line is Fino's moisture-first range, and this shampoo brings that approach to the cleansing step.

• Royal jelly extract – included for moisture, so hair feels softer and less frizzy after washing.
• PCA – a humectant that helps hair hold on to water and feel stronger.
• Lipidure EX – polyquaternium-64, a conditioning polymer that helps smooth damaged hair and bring back shine.
• Rich, fine lather – cleanses the scalp and hair thoroughly while leaving hair manageable.
• 550ml pump bottle – a generous size that suits daily use and shared bathrooms.

Premium Touch Shampoo vs a Regular Clarifying Shampoo

Unlike a typical clarifying or volumizing shampoo, which aims to strip oil and can leave long or treated hair feeling rough, Fino Premium Touch is built for hair that is already dry. Conditioning ingredients such as hydrolyzed wheat protein, dimethicone and Lipidure EX sit alongside the cleansers, so hair rinses out smoother and easier to comb. If your main concern is the scalp rather than the lengths, a scalp-focused option such as the Medicube Rosemary PDRN Cooling Thickening Shampoo may suit you better; Fino is the pick for soft, glossy lengths.

Hair Care for Kuwait's Heat and Dry Indoor Air

Hair goes through a lot in Kuwait. Summer temperatures above 45°C mean more sweat and more frequent washing, and frequent washing with a harsh shampoo leaves the ends dry and brittle. Strong sun can fade colour and dull the surface of the hair.

Indoors, air-conditioning runs most of the day and dries hair out further, which often shows as frizz and static. A moisturizing shampoo like this one lets you wash as often as you need without making dryness worse. Hair that is covered for long hours also benefits from a gentle, conditioning wash that leaves it soft rather than squeaky.

How to Use Fino Premium Touch Shampoo

Use it like any shampoo, but take a moment to massage the scalp properly.

1. Wet your hair and scalp thoroughly with lukewarm water.
2. Pump an appropriate amount into your palms and work it into a lather.
3. Apply to the scalp and hair, massaging gently with your fingertips.
4. Rinse thoroughly with water.
5. Follow with a conditioner or hair mask, focusing on the lengths and ends.

For best results, use it with the conditioner from the same Premium Touch line, or with a hair mask once or twice a week, such as the Medicube Rosemary PDRN Damage Care Hair Mask. Avoid contact with the eyes and rinse with water if it happens. The formula contains wheat protein, so check the ingredient list if you have a wheat sensitivity, and stop use if irritation occurs.

Who It Suits – للشعر الجاف والتالف

Key ingredients: royal jelly extract, PCA, polyquaternium-64 (Lipidure EX), hydrolyzed wheat protein and sorbitol, with dimethicone for slip and shine.

Best for: dry, damaged, frizzy, coloured or permed hair, and anyone whose hair feels rough after washing.

Less ideal for: very oily scalps that need a deep clarifying wash. Pair it with the Medicube Rosemary PDRN Hair and Scalp Conditioner or explore our full Korean and Japanese beauty range.

Frequently Asked Questions

Is Fino Premium Touch Shampoo good for coloured or permed hair?

Yes. Fino positions this shampoo for dry and damaged hair, including hair that has been coloured or permed. It cleanses with a rich lather while royal jelly extract, PCA and Lipidure EX help moisturise and smooth the hair.

Is Fino a Shiseido brand?

Fino was created by Shiseido and is still sold with the Shiseido name on many packs. Today the brand is made in Japan by Fine Today, the company that took over Shiseido's personal-care brands.

Where can I buy Fino Premium Touch Shampoo in Kuwait?

Skin Valet Kuwait (skinvaletkw.com) is an authorized stockist, and every unit is sourced through official distributors. We deliver to all six governorates of Kuwait, Saturday to Thursday: express delivery in 3–4 hours for orders placed before 6 PM (3 KWD), or standard delivery within 24 hours (1 KWD, free on orders over 25 KWD). Pay with KNET, Visa, Mastercard, Apple Pay or cash on delivery. Unused items in their original condition can be returned within 14 days. Need help choosing? WhatsApp our team on +965 9725 4797.